Destination Summer

We created an identity that replicated a destination board and we used that as an ident that could be rolled out across all of our desired channels. I created an alphabet so that the words could be interchanged depending on what the messaging needs to be. As long as the word 'Destination' remained in the typography the text boxes could make up any message.

Graphic Designer - Leah Nolan

Creative Director - Matthew Watts

Creative copy lead - Lindsey Brakey

Creative - Charlotte Gibling

Art Director - Jade Carter

Copywriter - Ken Willias

Producer - Jess Lesson

Photographer - Sally Burt

Web design - Luke Gillingham

Motion Designer - Ben Bradley