Ocado is known for it's amazing van drivers and we wanted to show our wider customer base a little more about the relationship between our drivers and our customers. A wide variety of our customers look forward to their Ocado order arriving: from mum waiting for the ingredients to make her favourite dish to the kids waitig to see which fruit van is going to arrive, to the dog waiting for his weekly top up of dog treats, everyone has a reason to look forward to the food shop being delivered.

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Our task was to direct a shoot that captured the relationship between the customer and our Ocado drivers. Through the art of storytelling we wanted to capture those key moments that we look forward to as consumers when our food delivery arrives. One of the key shots I wanted to focus on was the excitement that children have with our Ocado vans. They have become a popular collectors item and lots of children get extremely excited when the van that they have as a toy arrives on their door step. This is just one of the many magical moments we wanted to capture.

Art Director - Leah Nolan

Creative Director - Michele Fry

Producer - Zoe Cooper

Photographer - Sally Burt

Videographer - Dottie Kay